What is ATA One-on-One?

Aid to Artisans’ new training initiative provides personalized coaching to entrepreneurs, designers, and artisan businesses who seek more support for their preparation in successful entry into the US handmade market. Coaching is available by distance all year long.

It provides artisan business owners an opportunity to speak with industry experts on a wide range of specific questions related to your business and market access. Coaching sessions are one hour long and can be held via video call, WhatsApp, phone or in person tailored to your needs.

What does it cover?

Take advantage of ATA’s team of experts with decades of experience in the artisan and handmade sectors and get the one on one advice you want. Individual coaching topics range from strategy, costing and pricing, export distribution, trade shows, marketing, production, products, buyer relationships, to identifying market opportunities for your business.

This is a great opportunity to get clear feedback on your product offerings and positioning for the US handmade market. The sessions are yours completely, so brainstorm a few topics and challenges you’ve faced beforehand!

What is included in the sessions?

In addition to the one-hour session, participants will receive written follow up homework and next steps. Before your first coaching session, you will get a free 30-minute consultation to discuss your goals and create your session plan.

Who can participate?

All business owners, entrepreneurs, and non-profits producing, exporting or importing handmade artisan goods anywhere in the world are invited to participate in ATA’s One-on-One.

Coaching will focus on business, marketing and strategic topics related to artisan business rather than technical training in artistic technique.

Please note that sessions will be conducted in English. If you speak another language, reach out to find out if we can work with you.

Program Fee


$199                   One one-hour session

$359                   Two one-hour sessions

$519                   Three one-hour sessions


$999                   Half Year Plan (Six monthly one-hour sessions or six weekly sessions)

$1999                 Annual Plan (Twelve monthly one-hour sessions or twelve weekly sessions)

How do I sign up?

To sign up and schedule your free One-on-One call, complete the ATA One-on-One application form here: https://form.jotform.com/92055602169153